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Loved by 6000+ customers Β· Rated 4.8/5 overall

β€œI'd given up on falsies β€” these took me 4 minutes and lasted a full week.
I'm never going back.” β€” Mia R.

Allure Best of Beauty

Start here: Kits & Bundles

Perfect entry point if you're new to lashes.

Starter Kit Most popular
Starter Kit
$102.00 $85.00 Save -20%
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The Serena Starter Kit No. 46
The Serena Starter Kit No. 46
$102.00 $120.00 Save 15%
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Mini Kit
Mini Kit
$48.45 $40.00 Save -21%
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NYFW Look Kit - The Lash Balayage Duo Kit
NYFW Look Kit - The Lash Balayage Duo Kit
$66.30 $78.00 Save 15%
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Lash Styles

Find the look. Skip the guesswork.

Classic No. 01
Classic No. 01
$79.20 $99.00 Save 20%
Get this look β†’
Classic Shorties No. 05
Classic Shorties No. 05
$79.20 $99.00 Save 20%
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Volume No. 02
Volume No. 02
$79.20 $99.00 Save 20%
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Classic Luxe Wispy No. 15
Classic Luxe Wispy No. 15
$79.20 $99.00 Save 20%
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Volume Luxe XL No. 12
Volume Luxe XL No. 12
$79.20 $99.00 Save 20%
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Care & Accessories

Nice-to-have add-ons after you've found your set.

Pro Lockβ„’ Adhesive 4.5ml
Pro Lockβ„’ Adhesive 4.5ml
$32.40 $36.00 Save 15%
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Lash Lock Tweezers
Lash Lock Tweezers
$29.00 $29.00 Save 15%
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Hydrating Under Eye Gel Patches
Hydrating Gel Patches
$26.35 $31.00 Save 15%
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Not sure where to start?

Take the 60-second Lash Quiz and get your perfect match.
View The Starter Kit